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Official Announcement | PCI Becomes Authorized Distributor of Dolby

PCI announced that it has officially signed a cooperation agreement with Dolby to become the authorized distributor of Dolby's cinema product line in China (including Hong Kong, Macao, and Taiwan) during BIRTV 2023, such as Integrated Media Server, Cinema Processor, Multichannel Amplifier, Cinema Speakers, self-service tools, and more.
As a leader in the immersive entertainment industry, Dolby is committed to revolutionizing the science of Audiovisual to create and enable breathtaking experiences for billions of people around the world. For more than 50 years, Dolby has transformed the future of the audio, voice and visual experience through industry-leading research and engineering innovations, and has been honored with 12 Academy Awards and 17 Emmy Awards for its outstanding contributions to film and television industries. Dolby provides the theater industry with comprehensive Audiovisual, ancillary and content management solutions designed to deliver an extraordinary, fully immersive theater experience.

For more information, please visit the official website https://professional.dolby.com/
Mr. Misha Chen, founder of PCI (right) & Mr. Tony Lan, Director of Dolby Cinema Sales, Greater China(Left)

Mr. Misha Chen, founder of PCI, said, "It is a great honor to enter into a partnership with Dolby. Dolby has always been committed to advancing the industry through technological innovation and superior user experience, which is highly compatible with PCI's philosophy. We will work together to capitalize on our respective strengths and experiences, and work closely together to promote and enhance the development of Dolby's innovative products in the Chinese market."

The cooperation between the two companies can be described as a powerful combination. In addition to traditional commercial theaters, PCI also plans to make full use of its rich resources and experience in diversified fields to actively expand the application scenarios of Dolby products and bring users a stunningly immersive experience.

Mr. Tony Lan, Director of Dolby Cinema Sales, Greater China, said, "Quality and innovation have always been the cornerstones of Dolby's efforts to support the development of the cinema industry and to create an outstanding experience for moviegoers. We look forward to working with PCI to bring the wonderful Dolby experience to more movie fans and to explore more possibilities together with PCI."